Find & Filter Influencers
Manage one inbox for all influencer requests and easily identify who fits your target market and your brand.
Streamline Booking & Deliverable Details
Keep offering, deliverable, and legal details in one place so that you (and the influencer) aren't left searching endless e-mails.
Monitor & Archive Content
Track the completion of influencer deliverables alongside your earned media coverage and archived photos and videos.
Track & Report Influencer ROI
Report on impressions, engagement, web traffic and revenue generated from an influencer's unique booking link.
Social media is more than just inspiration – it is a powerful driver of guest booking decisions. Our partnership with Jerne allows the Forbes Travel Guide community to take full advantage of the industry’s fastest-growing distribution channel – while cutting down on the time and guesswork of managing influencer inquiries.
Jerne was built entirely by travel experts for travel experts, with simplicity in mind and no technical integrations required. We understand any solution has to be simple and effective which is why we are able to seamlessly move our partners from onboarding to welcoming their first influential travel creator in a matter of a few days.
Let's chat about saving you time and money
Exclusive subsidies and pricing for Forbes Travel Guide
* 2023 Rated Partners of Forbes Travel Guide (FTG) receive a 100% subsidy, courtesy of FTG. All other 2023 Rated hotels and resorts receive a 40% subsidy, equal to $2,400/year in savings, courtesy of FTG. Contact Erik Aiple, Jerne's EVP Global Sales, for more details.
- Control standard influencer offerings for your accommodation, food and beverage, and spa and wellness venues
- Control customized influencer offerings for your accommodation, food and beverage, and spa and wellness venues
- Control standard influencer deliverable expectations for your venues
- Offer discounted or fully-hosted rates
- Streamline influencer requests
- Filter influencer requests
- Streamline influencer communication
- Control minimum and maximum influencer request windows
- Control blackout dates
- Execute influencer legal agreements
- Track influencer deliverable completion
- Review and rate influencer experience
- Access the world's leading community of travel influencers from over 35 countries
- Access Approved-level influencers
- Access Verified-level influencers
- Use the visual search to find influencers that align with your brand
- Invite influencers to an accommodation, food and beverage, and/or spa and wellness experience at your property
- Invite influencers to partner with you for a hosted or discounted experience
- Monitor influencer content
- Archive influencer content
- Reuse influencer content
- Rate influencer content
- Personalized influencer booking link promoted before, during, and after the experience
- Booking link built through existing GDS connections (No new connectivity or setup required)
- Option to offer specific consumer rates or incentives that you control through your existing GDS rate codes
- Marketing and sales opportunities through the MyJerne network
- Track new bookings from the links
- Commission tracking and payment
- Track earned media coverage
- Track influencer hosting expenses
- Track social following increase
- Run reports on influencer success
Custom Branding Module
- Customizable influencer registration page logo
- Customizable influencer registration page cover photo
Managed Services Module (Optional)
- Have your PR agency manage your Jerne account for you (No additional investment required)
- Have a dedicated Jerne social marketing expert manage your Jerne account for you (Additional $500/month investment)
- Find best practices in the Learning Center
- 1-on-1 Onboarding
- On-demand service from our support team
- Dedicated account director
- Strategic planning to learn best practices of the world's leading travel companies
Everything in "Starter Package", plus:
- Ensure influencers are educating themselves on your brand before they apply to partner with you
- Customizable influencer welcome page logo
- Customizable influencer welcome page cover photo
- Fully-customizable introductory educational page built for you by Jerne
- Promote individual experiences or offers based on your desired outcome
- Updatable as often as once per month to align with your priorities and incentives
- One page per experience
- Create an unlimited number of specific offers for influencers (such as an activation, launch, or timed special)
- Invite influencers to specific offers
- Manage all offers details
- Strategic planning tool for forward-looking ROI calculation
- Budget for a successful ongoing program rather than ad hoc initiatives
- Set and review both lead indicators (KPIs) and lag indicators
- Forecast revenue, earned media value, costs, and overall ROI
The Premium Package is the must-have platform for hotels that are serious about ensuring social marketing drives new awareness and bookings with a strategic, forward-looking approach.
** For all Forbes Travel Guide Rated hotel subscription agreements signed with Jerne by April 30, 2023.
If you represent multiple hotels, our enterprise version allows you to seamlessly and simply control many properties - and all features - all from one dashboard.
For your peace of mind
- We carry over $7,000,000 of insurance coverage on our platform and business, including for cyber and other technology threats
- We voluntarily contract third-party technology experts to perform an annual audit of our platform
We'd like to get creative with pricing to maximize your return on investment at all of your properties; contact us and let's chat about opportunity.